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ROUTES from ROOTS
We believe the most powerful brands aren’t the ones that say more, but the ones that do better.
Our purpose is to align what they are, what they say, and what they do, with what they aspire to become.
We want the companies we work with to leave a meaningful print on society and nature, and we want VERA to leave a lasting, positive imprint on every client we partner with. We are honored to boost those who design a better future.
We work closely with our clients, their teams, and trusted experts to create meaningful changes.
We apply our 4D framework to build authentic brands, and C.A.R.E. methodology to sustain them over time.
We combine strategic vision and creative hearts through two guiding frameworks:
• 4D Framework
(Discover, Define, Design, Develop) to establish authentic brands.
• C.A.R.E. Methodology
(Calibrate, Act, Reinforce, Evaluate) to sustain brand growth over time.
We help brands stay true to their roots and grow with purpose.
From defining strategy to implementing and sustaining it over time, we make sure values and actions align, so your brand remains coherent, human, and built to last.
• Analyze Roots
Purpose, values, identity, stakeholders mapping.
• Define Routes
Branding, internal & external communication, organizational culture.
• Implement
Ensure values and principles are concreted into actions.
• Sustain
Keep brands coherent, and human, so they can stand the test of time.