Hi, we’re VERA, two sisters with complementary profiles: strategic communication and creative design.

One of us has led internal communications, reputation building, and cultural change in international companies. The other has shaped brands and visual identities, bringing purpose and ideas to life through design. Together, we bring more than 15 years of experience each, and a shared conviction: brands must be coherent, human, and built to last.

We created VERA to build genuine brands: brands that emerge from their very essence and create real value. Brands that are human-centered, putting people and nature at the heart of what they do. Coherent companies that align what they aspire to be with what they promise and do. And sustainable by design, driving meaningful, long-term impact for both business and society.

To achieve this, we work not only as a duo but also through a network of trusted experts, expanding perspectives and talents.

We combine strategic vision and creative hearts through two guiding frameworks:

• 4D Framework → Discover, Define, Design, Develop → to create and establish authentic brands.
• C.A.R.E. Methodology → Calibrate, Act, Reinforce, Evaluate → to accompany and sustain brand growth over time.

Reputation grows when companies practice C.A.R.E. with their stakeholders.